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Songs By Taylor Swift, Drake And More Are Starting To Disappear From TikTok. Here’s Why

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11 months ago

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tiktok

NEW YORK — TikTok may appear (or sound) slightly different as you continue to scroll through the app.

Universal Music Group, representing big-name artists such as Taylor Swift, Bad Bunny, and Drake, announced earlier this week that it would no longer allow its music to be played on the app after a licencing agreement between the two firms expired on Wednesday.

Owned by ByteDance, has verified to The Associated Press that the removal of UMG-related music has begun. As of early Thursday, many popular songs have disappeared from the social media platform’s catalogue.

Songs By Taylor Swift, Drake And More Are Starting To Disappear From TikTok. Here’s Why

Removing UMG-licensed music will likely take a few days, but hardcore TikTokers are already witnessing the results. Here’s an overview of where things stand.

What music is being removed from TikTok?

The songs being withdrawn from TikTok are those licenced by UMG, which has a massive reach across the music industry and, as a result, our current digital diet.

“Universal Music Group is literally the largest record label… in the history of the music industry,” stated Andrew Mall, an associate professor of music at Northeastern University. He stated that an “uncountable number of tracks and sounds” would impact TikTok, severely reducing creator possibilities.

TikTok users who signed up on Thursday will see that they can no longer search for many popular songs, including those by Ariana Grande, Justin Bieber, Billie Eilish, and others, under the “sounds” button.

Users will no longer be able to add these songs to the next dance craze or other trending material, and previous videos using UMG-licensed music will be removed. According to a UMG spokeswoman, TikTok will determine whether these existing films are muted or removed outright.

tiktok

Songs By Taylor Swift, Drake And More Are Starting To Disappear From TikTok. Here’s Why

Artists can also not share the audio of their UMG-licensed songs on TikTok. If UMG licences the music, it should be muted, according to the representative, who added that the business will safeguard its copyrights.

According to a person familiar with the situation, UMG’s representation of an artist’s tracks may also have an impact on their tour videos. This becomes more problematic if there are numerous songwriters, as it may affect recordings from other labels, according to the person.

Again, total eradication is likely to be a process. TikTok users may still be able to access some UMG music on Thursday, for example, and existing videos may take several days to be muted or removed.

How did we get here?

The licensing deal between UMG and TikTok expired after the two businesses could not reach a new agreement, prompting heated confrontations.

In a statement to artists and songwriters on Tuesday, UMG stated that it has pressed TikTok on three issues: “appropriate compensation for our artists and songwriters, protecting human artists from the harmful effects of AI, and online safety for TikTok’s users.”

tiktok

Songs By Taylor Swift, Drake And More Are Starting To Disappear From TikTok. Here’s Why

UMG stated that TikTok suggested paying its artists and songwriters at a fraction of the rate other major social platforms paid and that TikTok accounts for just approximately 1% of its total revenue. The music giant also criticised TikTok’s promotion of AI song creation, which UMG claims endangers human musicians, as well as the platform’s history of hate speech, intolerance, bullying, and harassment.

TikTok responded to UMG’s concerns, stating that it has negotiated “artist-first” agreements with every label and publisher.

“It is sad and disappointing that Universal Music Group has put their own greed above the interests of their artists and songwriters,” the founder of TikTok remarked.

WILL IT LAST?

Despite the expiration of the licencing agreement, observers note that UMG and TikTok are still in the midst of negotiations, which are unlikely to last forever.

“We have watched this movie before. “It’s a wonderful, theatrical standoff between two major corporations… who want to assert their authority on the landscape,” said Ted Cockle, former head of UMG’s Virgin EMI Records and current music advisory firm Mussel Music Management.

Users will most certainly find methods to cope in the meantime, according to Cockle, but he and others doubt that such a standoff would last long, pointing out that cooperation between UMG and TikTok benefits both parties greatly. According to Mall, gaps in other licencing agreements in the twenty-first century’s digital era have often lasted only a day to a few months.

There will likely be additional pressure from TikTok producers, artists, and fans.

“This is a platform that’s really important for artists,” said Alexandra J. Roberts, a Northeastern University law and media professor. “It may not have a significant impact on established musicians, but others will lose cash streams. And I believe we will see frustrated fans, correct? Users who don’t understand or are enraged by the fact that they can’t utilise, access, or interact with some artists’ work.”

Representatives for numerous UMG-licensed artists, including Taylor Swift, Bad Bunny, SZA, Drake, Ariana Grande, and Billie Eilish, did not immediately respond to The Associated Press’s requests for comment.

Mall emphasised the repercussions of removing music from social media platforms such as TikTok, especially for emerging musicians. In this case, UMG and its established major musicians will probably perform “just fine,” he claimed, but “smaller labels, smaller artists (couldn’t) afford to do something like this.”

Content writers and marketing gurus are already planning to pivot as needed. Jessica Henig, founder and CEO of music marketing business Unlocked Branding, which works on campaigns with UMG-licensed music, said it could be better, but her team has become accustomed to dealing with delays in the social media scene.

Still, Henig, who previously led influencer marketing at Virgin EMI, believes time will tell.

“If this is going to be a longevity thing, then we might have a different conversation,” she told me.

SOURCE – (AP)

 

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Kiara Grace is a staff writer at VORNews, a reputable online publication. Her writing focuses on technology trends, particularly in the realm of consumer electronics and software. With a keen eye for detail and a knack for breaking down complex topics.

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Deal With Mexican Retailer, Nordstrom’s Founding Family Takes Nordstrom Private.

Published

37 minutes ago

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2024-12-23

By

Nordstrom
Scott Olson | Getty Images

(VOR News) – The company made the news on Monday that it would transition into a private Nordstrom corporation after the conclusion of a buyout agreement with El Puerto de Liverpool, a Mexican department store, and the founding family of Nordstrom.

The arrangement was reached when the company acquired El Puerto de Liverpool. It is projected that the transaction will end up valued at around $6.25 billion.

The company’s board of directors came to a resolution that was unanimous in order to give their approval to the deal, which is expected to be completed in the first half of the year 2025.

The Nordstrom family would control the corporation under the agreement.

Which will equate to 50.1% of the business, while Liverpool will hold 49.9% of the company. In accordance with a press announcement, common stockholders would receive a cash payment of $24.25 for each share of Nordstrom common stock that they now hold in their possession.

According to a news release, Nordstrom’s Chief Executive Officer Erik Nordstrom remarked that the company has been working on the fundamental principle of assisting customers in feeling well and looking their best for more than a century.

This idea has been the driving force behind the company’s operations. The company is about to embark on an exciting new phase, and today marks the beginning of that chapter.

We, the members of my family, are looking forward to working together with our coworkers to make certain that Nordstrom will continue to be successful well into the foreseeable future.

Over the course of its history, the retail establishment has made repeated attempts to transition into a private operation. 2018 was the year that a previous attempt was unsuccessful at materializing.

In September, the Nordstrom family made an offer to purchase the company at a price of $23 per share, which resulted in the company being valued at around $3.76 billion. The offer was accepted by the company.

Over the course of the early trading session, the stock of Nordstrom witnessed a decrease of nearly one percent. As a result of a report that was published by Reuters in March, which said that the family intended to take the company private, the shares of the company have undergone a large boost.

November revenues beat Wall Street forecasts for Nordstrom’s fiscal third quarter.

This was due to the fact that the company’s revenue climbed approximately 4% year-over-year. However, the company claimed that it anticipated a dismal holiday season, which resulted in a little more optimistic prediction for the full year’s revenues. This was the case since the corporation anticipated that the holiday season would be weak.

Customers continue to be picky when it comes to purchasing things that are desires rather than needs, and they have paid greater attention to pricing, according to the majority of merchants, including Walmart, Best Buy, and Target.

These businesses have also said that customers have become more price conscious. This has led to an increase in the amount of pressure that is being placed on luxury clothing businesses.

Nordstrom, a department store, was initially founded in 1901 as a shoe business but later expanded into other areas. Since then, it has developed into a department store that provides customers with a diverse range of clothing and accessories at more than 350 sites around the United States. These locations include Nordstrom Rack, Nordstrom Local, and Nordstrom.

El Puerto de Liverpool is responsible for the management of two further department store chains under the names Liverpool and Suburbia. In addition, El Puerto de Liverpool is home to 29 shopping centers that are dispersed across the entirety of Mexico

SOURCE: CNBC

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Sonic the Hedgehog Dominates Christmas Wish Lists

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Business

Sonic the Hedgehog Dominates Christmas Wish Lists

Published

3 days ago

on

2024-12-21

By

Sonic the Hedgehog
Sonic the Hedgehog Merchandise are hot Christmas Items

Sonic the Hedgehog is dominating Christmas wish lists this year. The lovable blue hedgehog is back in the spotlight, from sonic the hedgehog toys and games to sonic the hedgehog coloring pages and movie hype.

Sonic-themed holiday merchandise is on fire, from quirky sweaters to action figures flying off shelves. Sonic the Hedgehog Christmas outfits for kids are selling out fast, making them a go-to gift option for festive fun.

Retailers have been quick to recognize Sonic’s holiday appeal. Special promotions and exclusive items, like the Sonic holiday t-shirts, are everywhere.

Everyone’s stocking up on Sonic merchandise, from big-box stores to boutique retailers.

Online shopping platforms are seeing a surge in searches for Sonic items. Whether it’s Sonic Christmas-themed tops or Sonic the Hedgehog coloring pages, Sonic the Hedgehog toys or Sonic and the Hedgehog 3, the demand is skyrocketing.

Retailers who tap into this trend are sure to see strong holiday sales.

Sonic has been around since the early 90s, but his popularity never wanes. With the release of Sonic 3, fans are more excited than ever.

sonic the hedgehog 4

Sonic the Hedgehog 4

Meanwhile, Paramount Pictures is preparing “Sonic the Hedgehog 4,” with the newest addition in the family-friendly genre set for a spring 2027 release.

The announcement comes as “Sonic 3” opens in theatres on Friday, estimated to gross $55 million to $60 million from 3,800 North American locations.

The sequel is shaping up to be a good holiday season blockbuster for Paramount, which explains the desire in future “Sonic” adventures. On the international front, the film will be released on Christmas Day in 52 markets.

On Rotten Tomatoes, critics gave “Sonic 3” an outstanding 87% fresh score.

The first two films grossed a total of $725.2 million at the global box office and generated over $180 million in global consumer expenditure through home entertainment rentals and digital purchases.

They also inspired a spinoff Paramount+ series, “Knuckles,” which premiered earlier this year.

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Business

Amazon Strike Called By Teamsters Union 10,000 Walkout

Published

4 days ago

on

2024-12-20

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Amazon Strike Called By Teamsters Union
Teamsters members were demonstrating at "hundreds" of other Amazon locations.

An Amazon strike has hit facilities in the United States in an effort by the Teamsters union to pressure the corporation for a labour agreement during a peak shopping season.

The Teamsters union told the Associated Press that Amazon delivery drivers at seven facilities in the United States walked off the job on Thursday after the firm failed to discuss a labour contract.

According to the union, Amazon employees in Teamsters union jackets were protesting at “hundreds” of additional Amazon facilities, which the union billed as the “largest strike” in US history involving the company.

The corporation, which employs over 800,000 people in its US delivery network, stated that its services will be unaffected.

It was unclear how many people, including members of Germany’s United Services Union, participated in Thursday’s demonstration. The Teamsters union reported that thousands of Amazon employees were implicated in the United States.

Amazon Strike at 10 Locations

Overall, the group claims to represent “nearly 10,000” Amazon strikers, having signed up thousands of people at roughly ten locations across the country, many of whom have joined in recent months.

The organization has claimed recognition from Amazon going on strike, claiming the firm illegally neglected its obligation to bargain collectively over salary and working conditions.

The Teamsters is a long-standing US union with nearly one million members. It is well-known for securing lucrative contracts for its members at companies like delivery behemoth UPS.

Most of the Teamsters’ Amazon campaigns have concerned drivers working for third-party delivery companies that partner with the tech behemoth.

Amazon denies that it is liable as an employer in those circumstances, which is a point of legal contention. In at least one case, labour officials have taken a preliminary stance in favour of the union.

Stalled Contract Negotiations

Amazon employees at a major warehouse on Staten Island in New York have also chosen to join the Teamsters. Their warehouse is the only Amazon facility in the United States where labour officials have formally recognized a union win.

However, the Amazon strike is because contract negotiations have not progressed since the 2022 vote. It was not one of the areas scheduled to go on strike on Thursday.

Amazon, one of the largest employers in the United States, has long received criticism for its working conditions and has been the target of activists seeking to gain traction among its employees.

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